Oliver Wolf: The Art of “Conscious” Sales

About Oliver Wolf:

Oliver Wolf, a devoted family man, co-founded Beyond the Peak Inc., a premier Conscious Sales Agency, as well as The Conscious Sales Institute which facilitates the Conscious Sales Training Program and the Lead Optimization System. Both establishments advocate for a shift in selling practices, promoting a conscious-based approach that emphasizes genuine transformation rather than manipulation.

With more than 15 years of entrepreneurial experience that commenced in Montreal, Oliver has journeyed from challenging times to become a beacon of inspiration. At just 31 years old, he has consistently ranked among the top 1% performers in every venture he’s embraced, breaking records along the way at College Pro, CUTCO, Scholars at Your Service, The Better Software Company, and more. 

Currently, his dedication is channeled towards propelling Beyond the Peak Conscious Sales Agency to become a $10M Ottawa-founded business. Oliver aims to position the agency as the definitive outsourced sales solution for coaches, consultants, and thought-leaders aspiring to scale their businesses beyond 7 figures, both sustainably and holistically.

In this episode, Jennie Bellinger and Oliver Wolf discuss:

  • The journey from being a purposeless drug dealer to finding purpose in legal business and sales
  • The shift towards conscious sales and distinguishing it from manipulative or unconscious sales tactics
  • The mission of empowering people to make buying decisions that align with their highest selves
  • The difference between conscious selling and relationship selling
  • Guided meditation for salespeople to get into the right state of mind before important meetings

Key Takeaways:

  • Conscious sales focus on creating a connection to support the client in making a transformational buying decision.
  • The key to conscious sales is to focus on bringing value to the customer and having the courage to call them forward, while remaining unattached to the result.
  • The Conscious Sales Methodology is a model and method that can be implemented to operate at a higher level.
  • The Hero Questions framework allows for navigating sales conversations in a natural, non-scripted way to create genuine connections.


“Everything is sales, right? It’s every conversation, every time you’re having an engagement about something, at the end of the day, you’re, you’re selling something.” –Oliver Wolf


Uncover, and learn the highest-paid skill of sales; asking the right questions, at the right time. Learn how to effortlessly guide your prospects to a buying decision aligned with their best interests!

Link: https://www.conscioussales.com/Hero-Questions



LinkedIn URL: https://www.linkedin.com/in/oliverwolfv/


Website: https://badassdirectsalesmastery.com/

Email:  jennie@badassdirectsalesmastery.com

Facebook personal page: https://facebook.com/jbellingerPL

Facebook podcast page: http://facebook.com/BadassDirectSalesMastery

Facebook group for Badass Crew: https://facebook.com/groups/BadassDirectSalesMoms

Instagram: https://instagram.com/BadassDirectSalesMastery

Personal Instagram: https://instagram.com/jenniebellinger

LinkedIn: https://linkedin.com/in/BadassDirectSalesMastery


Show Notes by Podcastologist: Hanz Jimuel Alvarez

Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it.