About Andrew Gibson: Andrew is driven to help people make great choices in life, pursue their passions, and notice happiness. He wants to help people make a life, not just a living. He has written two books and spends his time helping start-up and small businesses, charities, and nonprofits to make a sustainable income. He’s proud to have helped thousands of people over his many years as a coach and now author and hopes to help many thousands more.       

In this episode, Jennie and Andrew discuss:

• Unique Referral Point (URP)
• Gaining credibility by helping to solve people’s problems.
• How to successfully generate referrals.
• Specializing in an area of shared interest. 

Key Takeaways:

• Define the set of customers that you want to help and serve.
• Your customers will refer you to others when you make a difference for them.
• Think less about what you do and more about the customers and clients that you help and how you help them, leverage that into more refferals.
• If someone tries to tell you what to do, you usually will not listen or cooperate with them. Think about that when you are making sales.  

“Nobody likes being sold to.” —  Andrew Gibson

Connect with Andrew Gibson:

Twitter: https://twitter.com/ajggibson 

Facebook: https://www.facebook.com/ajggibson

                   https://www.facebook.com/businessservicesleeds  

Instagram: https://www.instagram.com/ajggibson/ 

LinkedIn: https://www.linkedin.com/in/growthbusinesscoach/ 

Email: andrew@andrew-gibson.com

Book: What’s Your URP

30-minute Zoom Meeting: https://calendly.com/ajggibson/30min 

CONNECT WITH JENNIE:

Twitter: https://twitter.com/jenniebpl

Facebook: https://www.facebook.com/badassdirectsalesmastery/app/307339332686535/

Instagram: https://www.instagram.com/badassdirectsalesmastery/

Website: https://badassdirectsalesmastery.com/

 Show: https://badassdirectsalesmastery.com/blog/

Email: jennie@badassdirectsalesmastery.com

Show notes by Podcastologist: Kristen Braun

Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it. 

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About Kevin McCann: Kevin specializes in helping entrepreneurs and business owners systematically grow their revenue using a proven step by step process that he developed and has executed with his clients over the past 15 years. He has been able to help his clients achieve what has been classified as “life-changing results”. His process is amazingly simple to follow once you know what to do, and he provides you the map to follow. Kevin brings over 25 years of experience in strategy, creation, implementation, marketing, sales, and sales management. Kevins Company, The Executive Strategy Group is a strategic consulting firm that specializes in the integration and execution of company strategy, marketing, and sales best practices for growth directed companies.

Kevin was born and raised in Nashua NH and currently resides in Portsmith NH with his wife and two children. He is an avid surfer, golfer, skier, fitness geek, and is most proud of his completion of the Iron Man Canada Triathalon in British Columbia in 2000.          
 

In this episode, Jennie and Kevin McCann discuss:

• A buyer persona and creating a perfect fit prospect.
• Identifying your ideal client.
• Building value into your service or product. 
• The sales window of opportunity.

Key Takeaways:

• The importance of having a deeper understanding of the person’s struggles so that you can help them develop a solution. 
• Identify the goals of your client, what do they want to achieve and how do they want to achieve them? 
• Address the results you are able to provide and how that will help your client reach their goals. 
• MED Process or the Minimum Effective Dose.

“The product you want to sell should be the last thing you talk about. Start with thinking about who you want to serve.” —  Kevin McCann
 

Mentioned: The 4 Hour Work Week by Tim Ferriss 

Connect with Kevin McCann:

7 Day Free Trial: http://bit.ly/badass-RGM 

Twitter: https://twitter.com/lead_launcher 

Facebook: https://www.facebook.com/leadlaunchermaas  

Website: https://lead-launcher.com/ 
 

CONNECT WITH JENNIE:

Twitter: https://twitter.com/jenniebpl

Facebook: https://www.facebook.com/badassdirectsalesmastery/app/307339332686535/

Instagram: https://www.instagram.com/badassdirectsalesmastery/

Website: https://badassdirectsalesmastery.com/

 Show: https://badassdirectsalesmastery.com/blog/

Email: jennie@badassdirectsalesmastery.com

Show notes by Podcastologist: Kristen Braun

Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it. 

Podcast: Play in new window | Download

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About Sean Murphy: Sean is a 3-time number one best selling author. He’s spoken in over 30 countries on the idea of mental toughness and addiction to approval. Sean’s goal every day is to give one person enough mental freedom to be able to help someone close to them live their dreams and have the success they promised themselves they would.

In this episode, Jennie and Sean discuss:

• Recognizing your entrepreneurial mindset and the rate at which you change.  
• Psychographics vs. demographics.
• The conscious, subconscious, and unconscious mind.
• Selling with permission-based sales.

Key Takeaways:

• Certainty and significance are what you are looking for when you are trying to sell to everybody.
• Be aware of the location of the discomfort in your body so you can recognize your body’s physical fight with stress. 
• Don’t be afraid to let others know when you need help. 
• The importance of bringing value and service to others. 

“The addiction to approval is what crushes us.” —  Sean Murphy

Connect with Sean Murphy:

Freebie/Giveaway 101 Things You Want in 20 Minutes

Facebook: https://www.facebook.com/mentor2mentor 

Instagram: https://www.instagram.com/seangmurphynow/ 

Email: seangmurphynow@gmail.com 

CONNECT WITH JENNIE:

Twitter: https://twitter.com/jenniebpl

Facebook: https://www.facebook.com/badassdirectsalesmastery/app/307339332686535/

Instagram: https://www.instagram.com/badassdirectsalesmastery/

Website: https://badassdirectsalesmastery.com/

 Show: https://badassdirectsalesmastery.com/blog/

Email: jennie@badassdirectsalesmastery.com

Show notes by Podcastologist: Kristen Braun

Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it. 

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | Spotify | More

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | Spotify | More

About Adam Weber: Adam is based out of New York State and he has a book and a podcast called Meditation Not Medicine. He helps others learn how to address their stress. He also has a Facebook Group where he can help people learn about Meditation. He’s married and has two sons.    

In this episode, Jennie and Adam discuss:

• How often people should be meditating.
• Increasing your productivity through meditation.
• The benefits of regular meditation.

Key Takeaways:

• Meditation made simple so that you can do it anywhere anytime.
• Ridding yourself of stress to improve your mindset.
• Meditation is something that the whole family can participate in.

“You don’t have to take a pill, you can take a time out.” —  Adam Weber

Connect with Adam Weber:

Website: https://meditationnotmedicine.com/about/

Email: adam@meditationnotmedicine.com 

Facebook: https://www.facebook.com/easytomeditate 

Instagram: https://www.instagram.com/meditationnotmedicine/  

Youtube: https://www.youtube.com/channel/UCPnbji9rDrCfxhY0W8sHL9A

Book: Meditation Not Medicine

           From Stress to Profit  

Show: Meditation Not Medicine

LinkedIn: https://www.linkedin.com/company/30728034/admin/ 

CONNECT WITH JENNIE:

Twitter: https://twitter.com/jenniebpl

Facebook: https://www.facebook.com/badassdirectsalesmastery/app/307339332686535/

Instagram: https://www.instagram.com/badassdirectsalesmastery/

Website: https://badassdirectsalesmastery.com/

Show: https://badassdirectsalesmastery.com/blog/

Email: jennie@badassdirectsalesmastery.com

Show notes by Podcastologist: Kristen Braun

Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it. 

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About Chella Diaz: Chella knew at a very young age how to manage money, at 9 years old she would go to the Farmer’s market and knew the vendors that had the best product at the lowest price. She purchased her car at 17 and her first home at 23. Chella was married for 17 years and has two sons.

In this episode, Jennie and Chella Diaz discuss:

• Having an Abundance Money mindset.
• Recognizing the difference in Is it fear or not a good fit?
• Shiny object syndrome.
• Being open in all aspects of your life.

Key Takeaways:

• Increase your awareness surrounding how you talk to and about money to shift your relationship with money in a positive direction.
• Invite money back into your life, like a long lost friend you would like to rekindle a relationship with.
• Empowering yourself brings success and the ability to empower and bring success to others.
• Your “Why” will keep you motivated to keep going and recharge by celebrating yourself when you achieve your goals. 

“Analyze the product you want to get into.” —  Chella Diaz

Connect with Chella Diaz:

Turn Abundance from Inside: https://thetafi.com  

Facebook: https://www.facebook.com/chella.diaz/

                  https://www.facebook.com/abundancefrominside 

LinkedIn: https://www.linkedin.com/in/chelladiaz/ 

Email: moneymap101@gmail.com

  
CONNECT WITH JENNIE:

Twitter: https://twitter.com/jenniebpl

Facebook: https://www.facebook.com/badassdirectsalesmastery/app/307339332686535/

Instagram: https://www.instagram.com/badassdirectsalesmastery/

Website: https://badassdirectsalesmastery.com/

 Show: https://badassdirectsalesmastery.com/blog/

Email: jennie@badassdirectsalesmastery.com

Show notes by Podcastologist: Kristen Braun

Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it. 

Podcast: Play in new window | Download

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About Fitz Koehler: Fitz Koehler, M.S.E.S.S. is one of the most prominent and compelling fitness experts and race announcers in America. As the voice of the Los Angeles Marathon, Philadelphia Marathon, Big Sur Marathon, DC Wonder Woman Run Series, and more, she brings big structure, energy, and joy to the sport. She’s passionate about guiding others to live better and longer through her company, Fitzness®. She’s appeared on national media outlets and worked with corporations like Disney, Tropicana, Oakley, and Office Depot. Fitz has also inspired millions of kids to get active through her successful school running/walking program, The Morning Mile®. Fitz enjoys water sports, strength training, animals, hugs, sarcasm, and travel. She lives in Gainesville, Florida with her husband and two kids.

In this episode, Jennie and Fitz discuss:

• The importance of listening to your body, completing self-breast exams, getting your check-ups, and paying attention to red flags.
• The value of personal accountability.
• The impact your mood and attitude have on those around you.

Key Takeaways:

• Strive to be supportive and empowering of one another.
• Always look and move forward. Be worried about yourself, not about what others are doing or thinking.
• Focus on the bright side of things, make the choice to be positive.
• Turn on that happy attitude no matter what’s going on around you.

“Some people are trying to win, some people are trying to beat themselves, and some people are just trying to finish.” —  Fitz Koehler

Connect with Fitz Koehler:

Book: https://fitzness-store.myshopify.com/  

Facebook: https://www.facebook.com/Fitzness

                    https://www.facebook.com/Fitzness-218599521492381

                    https://www.facebook.com/groups/114554913997

Instagram: https://www.instagram.com/fitzness/ 

Website: http://www.fitzness.com/blog/   

Twitter: https://twitter.com/Fitzness 

LinkedIn: https://www.linkedin.com/in/fitz-koehler

Email: fitzness@aol.com

CONNECT WITH JENNIE:

Twitter: https://twitter.com/jenniebpl

Facebook: https://www.facebook.com/badassdirectsalesmastery/app/307339332686535/

Instagram: https://www.instagram.com/badassdirectsalesmastery/

Website: https://badassdirectsalesmastery.com/

 Show: https://badassdirectsalesmastery.com/blog/

Email: jennie@badassdirectsalesmastery.com

Show notes by Podcastologist: Kristen Braun

Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it. 

Podcast: Play in new window | Download

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About Elisabeth Wurm: Elisabeth Wurm is a life coach who offers Enneagram-infused coaching & group workshops for artists, leaders, and organizations. The Enneagram is a personality tool used for growth and self-awareness. 

Elisabeth has led trainings, taught workshops, and facilitated discussions in corporate, non-profit, and educational settings. Her experience in Theatre, Improv, and Arts Management led her to complete her Master’s Thesis on the Enneagram as a Tool for Leadership in the Arts. 

In this episode, Jennie and Elisabeth discuss:

• Using the Enneagram test to learn more about yourself and others.
• Predicting behavior by knowing what drives you.
• Creating better communication through the Enneagram.
• Increasing productivity through self-care.

Key Takeaways:

• The ego tries to protect us from vulnerability the vulnerability of true connection and intimacy.
• Knowing the inner workings of your enneagram will help you to know how you can be more successful by beginning to change the way you react.
• You will create the most authentic relationships when you are your true self.
• Your behavior is not your identity or your true self. 

“I can’t change how I’m wired, but I can change what I do with how I’m wired.”  — Elisabeth Wurm

Connect with Elisabeth Wurm:

Facebook: https://www.facebook.com/elisabethwurm/ 

Instagram: https://www.instagram.com/eliswurm/

          https://www.instagram.com/survival_thrival/  

Website: www.notjustenneacoach.com ← click on Rapid Typing Session to book and use BADASS in the booking comment section to get your session for $25  

LinkedIn: https://www.linkedin.com/in/elisabethwurm/

Email: eliswurm@gmail.com

CONNECT WITH JENNIE:

Twitter: https://twitter.com/jenniebpl

Facebook: https://www.facebook.com/badassdirectsalesmastery/app/307339332686535/

Instagram: https://www.instagram.com/badassdirectsalesmastery/

Website: https://badassdirectsalesmastery.com/

Show: https://badassdirectsalesmastery.com/blog/

Email: jennie@badassdirectsalesmastery.com

Show notes by Podcastologist: Kristen Braun

Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it. 

Podcast: Play in new window | Download

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About Mark Herschberg: From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems Mark had spent his career launching and developing new ventures at start-ups, Fortune 500’s, and academia. He helped to start the undergraduate practice opportunities program dubbed MIT’s Career Success Excelerator where he teaches annually. At MIT he received a Bachelors in Physics, a Bachelors in Electrical Engineering and Computer Science, and a Masters in Engineering, Electrical Engineering, and Computer Science focusing on cryptography. At Harvard Business School Mark helped create a platform to help teach finance at prominent business schools. He also works with many nonprofits including Techy Youth and Plants a Million Corals. He was one of the top-ranked ballroom dancers in the country and now lives in New York City where he is known for his social gatherings including his annual Halloween party as well as his diverse cufflink collection.    

In this episode, Jennie and Mark discuss:

• Attributes of a successful business. 
• Workplace skills that we were never taught.
• Interpersonal skills, communication tips, mental models, negotiating, and networking.
• Recognizing ethical challenges in the workplace. 

Key Takeaways:

• Be sure that you are doing most of the work and making things as easy as possible for your client. 
• Prepare, plan, and rehearse for a negotiation with your “negotiation partner.” 
• Build and grow your business by improving each of your skills 3-5% at a time. 
• Leading instead of manage while successfully hiring qualified people to build your team.

“Small changes will have a massive long-term impact on your success.” —  Mark Herschberg

Mentioned:

Techy Youth https://www.techieyouth.org/

Plant a Million Corals http://plantamillioncorals.org/

Connect with Mark Herschberg:

Twitter: https://twitter.com/CareerToolkitBk 

Facebook: http://fb.me/TheCareerToolkitBook  

Instagram: https://www.instagram.com/thecareertoolkit/ 

Website: https://www.thecareertoolkitbook.com/  

LinkedIn: https://www.linkedin.com/in/hershey/   

Email: hershey@thecareertoolkitbook.com

Book: The Career Toolkit: Essential Skills for Success That No One Taught You

Download The Career Toolkit App:

APPLE: https://apps.apple.com/us/app/id1520119819

ANDROID: https://play.google.com/store/apps/details?id=com.thecareertoolkitapp&hl=en_US

https://www.thecareertoolkitbook.com/app

CONNECT WITH JENNIE:

Twitter: https://twitter.com/jenniebpl

Facebook: https://www.facebook.com/badassdirectsalesmastery/app/307339332686535/

Instagram: https://www.instagram.com/badassdirectsalesmastery/

Website: https://badassdirectsalesmastery.com/

 Show: https://badassdirectsalesmastery.com/blog/

Email: jennie@badassdirectsalesmastery.com

Show notes by Podcastologist: Kristen Braun

Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it. 

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | Spotify | More

About Jen Lyman: Jen has been a dietitian since 2014 and has worked in a variety of healthcare settings, and now is the owner of New Leaf Nutrition, a nutrition counseling company that puts clients first. She created New Leaf Nutrition to give simple solutions. No more constantly being hungry. No more weight loss to just gain it all back. No more chasing the next fad diet. With her, you get easy-to-understand, straightforward help. She identifies goals that are mentally and physically healthy for you and creates a path to get you there. Jen makes eating easy.

In this episode, Jennie and Jen discuss:

• The benefits of nutrition therapy and nutrition counseling.
• Nutrition guidance, not the food police.
• Fullness and satisfaction are different, eat some protein!
• Utilizing a meal planning Instacart duo to save time and money grocery shopping.

Key Takeaways:

• A ten-minute conversation with a therapist isn’t going to change my life. You have to show up and do the work every week. 
• Be aware that you have more options than just the choices that your doctor is referring you to. 
• Keeping food at home helps you to “be your own parent” by eating at home and not using take out.
• Support your immune system by taking vitamin D.

“Nutrition and taking care of yourself with food is the ultimate form of self-care.” —  Jen Lyman

Mentioned: Mealime App

Connect with Jen Lyman:

Facebook: https://www.facebook.com/newleafnutrish  
Instagram: https://www.instagram.com/newleafnutrish/ 
Website: https://www.linkedin.com/in/jennifer-lyman-3b7280a5/ 
LinkedIn: https://www.linkedin.com/in/jennifer-lyman-3b7280a5/
Email: newleaf.nutrition@outlook.com

CONNECT WITH JENNIE:

Twitter: https://twitter.com/jenniebpl
https://www.facebook.com/badassdirectsalesmastery/app/307339332686535/
Instagram: https://www.instagram.com/badassdirectsalesmastery/
Website: https://badassdirectsalesmastery.com/
Show: https://badassdirectsalesmastery.com/blog/
Email: jennie@badassdirectsalesmastery.com

Show notes by Podcastologist: Kristen Braun

Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it. 

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | Spotify | More